From 27th of January to 2nd of February RoadSafetyUAE, jointly with our CSR-Partners STS and Al Ghandi Auto, as well as RTA ran a school road safety campaign at 6 GEMS schools.
We need to educate our children about safe behavior – with a focus on using the seat belt, make them aware of their power to educate their parents, siblings and other passengers, and nurture the ‘next generation’ of responsible motorists and road users. Hence the strategic importance of working with schools.
We tried to be as engaging and entertaining as possible in the general assemblies, STS’Smart Safety Bus added the tangible experience of an ‘extended classroom’ and Al Ghandi’s Seat Belt Convincer wowed teachers who took the ride, as well as school children witnessing the protective powers of the seat belt first hand.